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YOUHA® Authorized Reseller Program


To qualify and remain a Youha® Authorized Business Partner, your business must adhere to this Youha® Authorized Business Partner Policy at all times.

1. Maintain Current Business Information & Disclose All Locations That Carry Youha
Maintain accurate and up-to-date company information and disclose all retail locations that carry Youha® throughout the term of your Business Partner relationship with Youha®.
Qualifying retail locations can only be one of the following: You’re physical brick & mortar store(s), your commerce-enabled website(s), or temporary storefronts (events, tradeshows, pop up stores, etc.).

2. Sell on Approved Retail Website(s) Only
Must only take orders via publicly accessible ecommerce enabled web pages hosted on approved websites owned and operated by your company.
Selling on 3rd party sites (Lazada, Shopee, 11street, Taobao, Lelong, Alibaba, etc.), drop-ship accounts, classified sites (Instagram, Facebook Marketplace, etc.) or direct messages on forums is strictly subject approved by Youha Malaysia Sdn. Bhd. 

3. Report Sell-Thru
Provide sell-thru information by SKU and approved retail location upon request. Youha® reserves the right to perform an audit of financial statements pertaining to Youha® sales or the business operations (conduct) to ensure compliance with this policy.

4. Youha’s Trademark & Brand Policy
Must agree to comply with Youha’s Trademark & Brand Policy and represent yourself as a Youha® Authorized Business Partner in all online advertising & sales collateral. Setting up businesses, registering domain names, or social media usernames that contain any of Youha’s trademarks is strictly prohibited. To ensure compliance with Youha’s Authorized Business Partner Policy, you must only use approved marketing materials for all Youha® products.

You can read the entirety of Youha’s Trademark & Brand Policy

5. Youha’s Minimum Advertised Price Policy (MAP)
Ensure you understand and abide by Youha’s MAP Policy. You can read the Youha's Minimum Advertised Policy in its entirety

6. Sell to Customer within an Assigned Geographic Territory Only
Must be able to restrict customer order shipments to shipping addresses located within your assigned country or designated territory. This includes selling or shipping Youha® products to end consumers online if your territory does not include the online channel.

7. Sell to Retail Consumers Only
You may not sell in bulk to B2B accounts, wholesalers, or freight forwarders/drop-shippers for other retailers. Sell to your end consumers only.

8. Only Purchase Youha Products Directly From Assigned & Authorized Distributor
Do not buy Youha® products from other retailers, or from other sources not explicitly endorsed by Youha®.

9. Only Sell Youha Products in Original Packaging
Do not alter original Youha® packaging in any way prior to reselling Youha® products. Removing
Youha® products from packaging and reselling Youha® products in different packaging or under a different name is strictly prohibited.

10. Ecommerce Business Separately from Offline Retail
You must have the ability to plan inventory for your e-commerce business separately from inventory planned for your physical store’s business & provide accurate sell-thru numbers for each.

11. Ensure PCI Compliance
Must ensure PCI compliance for all approved commerce-enabled websites owned & operated by your company.

12. Maintain Updated Privacy Policy
Must publish and maintain a publicly accessible privacy policy.

13. Use Youha Supplied Core Product Data in Feeds
Must be able to use standard set of Youha® supplied data in product data feeds that you distribute to 3rd party advertising venues unless prior written permission is obtained by Youha® in advance.

14. No Bundling Youha Products without Obtaining Permission
Must not re-SKU or bundle Youha® products in your online assortments & data feeds without receiving prior written permission from Youha®.

15. Obey the Law, Abide by Policy Rules & Serve Customer Needs
Must comply with all applicable laws, rules, regulations & policies related to advertising, sale, & marketing of Youha® products. Must provide a level of sales support & customer support for our customers that, at a minimum, demonstrate industry best practices.

Failure to comply with all of the terms in Youha’s Authorized Business Partner Policy will result in suspension or termination of your account.

16. Additional Reseller Obligations

Reseller will not market products intended for use as add-on, accessory or to be marked as compatible products to Youha® products, unless the particular product is expressively authorized by Youha® for sales by reseller. If a reseller wishes to do so they forfeit the opportunity for their brand to be listed on the Youha® dealer locator.

If you have any questions concerning the above stated terms and conditions then please contact us: YOUHA SALES TEAM

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